Mar 15, 2021
Who is better placed to make an emotional connection with a
human being – a logo or a person?
My vote is for person. Therefore, Thought Leadership – placing a
human face on your business – makes sense to me. People want to
connect with people!
Unfortunately, most Thought Leadership in business-to-business (B2B)...
Mar 1, 2021
Lone wolves – people who prefer to act alone – are often accused of selfishness and self-promotion. I wolfsplain in my new podcast episode why this is plain wrong.